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This is a VHS cassette.

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And so is this little&nbsp;thing!

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It's a variant of VHS known as VHS-C.

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And its main feature is that despite being a&nbsp;wildly different size,

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the tape inside this cassette stores the 
exact same video signals as&nbsp;a big boy VHS cassette.

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This doesn't have as much tape in there, of course, 
only 1/4 of what's in&nbsp;a standard T-120.

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But because this is still VHS,

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if you want to play this tiny little tape 
in&nbsp;a standard VCR, all you need is one of these adapters.

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Just pop the small tape inside this&nbsp;thing, and with a little motorized assistance it is now a full-sized VHS cassette

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playable in&nbsp;any VCR.

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Now, you might wonder why anyone 
would want such a diminutive little videotape.

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If&nbsp;you're old enough, you know the answer 
but you might be surprised to learn, as I was,

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that this&nbsp;hit the market before the thing it was made for.

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Yep. Upon release, VHS-C was a pretty pointless&nbsp;product.

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But it was definitely impressive.

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See, we used to be obsessed with miniaturization,&nbsp;especially in the '80s.

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As consumer electronics were getting smaller and cheaper, 
we got such a&nbsp;kick out of shrinking stuff into tiny versions of the original thing

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to the point of it being a&nbsp;fad.

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We still do this to some extent,

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but now the actual electronics in any given thing are so small&nbsp;
that we're mostly free to design devices however we want.

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Or at least however designers think we&nbsp;want them -

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oh, we're all so thrilled you made it even thinner this time!

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That's definitely the&nbsp;thing I'm thinking about most when shopping for a phone.

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Hands up if you'd take an extra millimeter&nbsp;
of thick for an extra two or three hours of battery life.

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That's everyone, right?

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I wonder&nbsp;when they'll notice!

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Anyway, back in the 1980s, videocassette recorders 
were a prime target for&nbsp;miniaturization because they used to be

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this big.

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This VHS machine is from 1979,

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and it's totally&nbsp;fine for sticking on top of 
that huge console television set in the living room...

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but it ain't&nbsp;super portable.

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Which is a bummer because one of the most exciting use cases for these things&nbsp;was to record home movies with sound!

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And without having to take your film in for processing.

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Thanks&nbsp;to the advent of consumer-grade video cameras like this thing,

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your VCR could not only record TV&nbsp;shows so you could watch them later,

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but could now be upgraded to record precious family memories,&nbsp;too.

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But lugging this thing around wasn't exactly fun, 
and it also meant you'd be tethered to&nbsp;a wall outlet.

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However, this machine contains more than just the tape transport

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(meaning the&nbsp;mechanical parts that actually interact with and record onto the tape).

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It's also got a power&nbsp;supply, a television tuner, 
and a timer to be a full-featured television recording device.

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That's&nbsp;what video cassette recorders were sold to do,

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which is why they're called VCRs and not...

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"VHS&nbsp;players."
[shudders]

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I will die on that hill.

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Anyway, before long, some enterprising folks thought to&nbsp;
remove the transport from the everything else, and we got

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these.

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This is a portable VCR.

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The&nbsp;tape transport was made as a separate unit 
from the tuner, power supply, and all the rest

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so&nbsp;it could be detached and lugged around while powered by a rechargeable battery.

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And thanks&nbsp;to this connector on the side which delivers power from its battery to a connected camera,

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you've got a reasonably portable video recording setup.

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This is really how home video worked&nbsp;in the early days.

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It was a hassle!

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Clearly, recording home movies on videotape wasn't going&nbsp;to go mainstream until somebody figured out how to combine all this nonsense into one device.

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But&nbsp;no matter what you did, the videotape transport was still gonna be pretty bulky.

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That's because&nbsp;the signals which are recorded onto the tape get put there by magnetic tape heads riding on a&nbsp;quickly spinning drum.

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If you want to know why, you can check out this very old video of mine.

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But the important thing is for video signals - you need that thing, and it's pretty big.

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Sony&nbsp;was the first to figure out how to shrink it 
while still recording the same signals onto the tape,

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and they commercialized their technique with the Betamovie all-in-one camera and videotape recorder

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(or camcorder)

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which hit the market in 1983.

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I've also made a video about this thing because it's&nbsp;delightfully insane!

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It can't play its own tapes!

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Now, the reason why is incredibly fascinating&nbsp;
and the result of some amazing out-of-the-box thinking.

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This device really is a remarkable&nbsp;technical achievement.

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But since it was completely useless 
unless you had already bought into the&nbsp;Betamax ecosystem,

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well it didn't have very broad appeal.

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It might have swayed some people&nbsp;
who hadn't yet purchased a VCR into going with Beta.

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But by 1983, Betamax was already struggling&nbsp;quite a lot.

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And because every single thing Sony tried to do to make Betamax better than VHS was&nbsp;swiftly copied by JVC,

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not long after Sony pulled off their miraculous shrinkage of the Betamax tape&nbsp;transport...

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the VHS manufacturers followed suit.

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They also did it in a less technically interesting&nbsp;but much more reasonable way

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and this allowed VHS camcorders to play their own tapes!

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Useful!

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This is an example of such a camcorder.

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This was made in 1987, and it's a fully featured yet very&nbsp;compact VHS VCR

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which just so happens to have a camera bolted to it.

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And with this device, we can&nbsp;see the last remaining problem.

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You can shrink the tape transport, but you can't shrink the tape.

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All of the mechanical duads that actually touch the tape are in this small section.

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Only about&nbsp;one third of this thing's height is taken up by the tape recording bits.

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The other two thirds are just&nbsp;to hold on to the cassette itself.

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The full-size VHS cassette just wasn't really optimized for&nbsp;
portability.

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This isn't huge, of course, but you're never going to be able to shrink something&nbsp;down to palm sized if you have to fit one of these in there somewhere.

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That's why this camcorder is&nbsp;actually a little bit bigger than the Betamovie.

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Beta cassettes are smaller than VHS cassettes.

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Still, the mechanism this uses to record onto the tape is really quite tiny, so...

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what if you just&nbsp;made the cassette smaller?

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That's the point of VHS-C.

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Or at least it would be eventually.

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Believe&nbsp;it or not, VHS-C hit the market back in 1982,

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meaning this predates the camcorder.

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At first, JVC&nbsp;was just riding the wave of making things tiny and tried to one up their competition by selling an&nbsp;even portabler VCR much like this one.

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In fact, oddly enough, here they are together in this&nbsp;issue of Popular Science.

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And the accompanying article very astutely makes the reader ask,

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"Okay... but why?"

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See, initially VHS-C tapes only held 20 minutes, and it doesn't look like the&nbsp;first recorder which used them could record in the slower SLP speed so...

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ya got 20 minutes per&nbsp;tape, which was a pretty significant limitation.

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And remember, 1982 was still early days for the&nbsp;
VCR.

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Lots of people didn't have them yet,

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and one of the biggest selling points for portable&nbsp;VCRs like this was that the same device could be used at home for typical VCR duties

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and taken&nbsp;with you on vacations for makin' memories.

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JVC's new 20-minute version of that idea just&nbsp;didn't make any sense.

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As a matter of fact, JVC had created the miniaturized VHS-C cassette so&nbsp;early

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that miniaturization of the electronics and the tape transport hadn't even happened yet!

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Teardowns of the JVC HR-C3 reveal that 
it's still got the full-size VHS head drum and transport in&nbsp;there.

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Sure, the device is a triumph of packaging,

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but the only thing that meaningfully shrunk was&nbsp;the cassette itself.

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And since JVC's machine with its tiny, useless tapes wasn't actually that&nbsp;much smaller than a full-size VHS portable,

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it was only ever going to appeal to those who were&nbsp;
more concerned with looking like they were living in the future

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than actually making rational buying&nbsp;decisions.

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It's a good thing those people exist, though.

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They're very profitable.

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But despite being&nbsp;rather useless upon release,

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JVC knew exactly what they were doing when they came up with this idea.

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They saw how electronics were just getting smaller and smaller.

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So, it wouldn't be long until they&nbsp;could make a remarkably small camcorder using these new tapes.

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In fact, just 2 years later&nbsp;in 1984, 
JVC would release the GR-C1, also known as the VideoMovie.

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This camcorder has been&nbsp;immortalized as the portable television studio that impresses Doc Brown so much in Back to the&nbsp;Future.

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It used a similarly shrunken head drum as the Magnavox unit we looked at earlier,

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allowing&nbsp;the entire tape transport to be barely any wider than the tiny cassette.

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There was still much&nbsp;to make smaller, though.

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In 1984, video imaging technology largely still relied on bulky tubes&nbsp;like this.

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That's one of the reasons so many early video cameras, 
including the VideoMovie, have the&nbsp;lens offset from the rest of the machine.

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A tube very much like this had to be behind the lens and&nbsp;
you needed to put it somewhere.

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But before long, the solid state image sensor on a chip 
known as&nbsp;the charge coupled device would take hold,

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which meant the camera part of the camcorder could get&nbsp;much smaller, too.

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And with electronics continuing to shrink, 
before long, we had truly palm-sized&nbsp;video cameras like this.

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Okay, palm-sized might be a bit of a stretch, 
but Panasonic was confident&nbsp;enough to call this a Palmcorder.

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This camcorder is from 1991, and it represents the standard form&nbsp;factor 
of compact camcorders from the late 1980s through the early 2000s.

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Eventually, we'd get&nbsp;flip out LCD screens as found in this JVC unit,

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but you can tell that other than 
just rearranging&nbsp;a few things, it's the same basic device.

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Everything is built around the tiny brick-like&nbsp;VCR at the core of it all.

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And though it is tiny, it's also fully featured.

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These will record in&nbsp;SLP mode, stretching recording time to an hour on the original TC-20 cassettes

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or 90 minutes on&nbsp;the by this point common TC-30.

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There were also 40 minute VHS-C cassettes which could hold two&nbsp;hours in SLP,

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but they had very very thin tape which made them prone to damage and thus they&nbsp;were pretty rare.

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Now, this video isn't really about these camcorders.

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It's about the cassettes&nbsp;they use.

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Camcorders will come up again because VHS-C did have some notable competition,

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but for&nbsp;now, I want to focus on all the clever things JVC did with this design.

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The job of any video&nbsp;cassette is really quite simple.

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A VHS cassette is just a plastic box 
which contains two reels&nbsp;of half-inch wide video tape.

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But it's a very standardized plastic box 
which holds that tape&nbsp;in a very specific way

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so that machines with very specific parts 
can grab hold of that tape, pull it&nbsp;out of the cassette shell,

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and thread it around a very specific series 
of magnetic tape heads and&nbsp;pinch rollers and junk

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so it can record or play back very specific signals on the tape.

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Plus, of&nbsp;course, the reels which hold the tape need to have standardized cogs 
so that very specific spindles&nbsp;inside the machine can turn them,

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required for fast forwarding and rewinding 
as well as taking up&nbsp;slack during playback.

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But the mechanism inside a VCR 
which drives the spindles that turn these&nbsp;cogs is somewhat bulky.

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And the inner diameter of each spindle takes up space 
in the center of&nbsp;the tape spool that could otherwise be tape.

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It's not much of a problem when ya got big ol' reels like this,

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but the point of VHS-C is to be not big.

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JVC solved both of those problems by&nbsp;simply getting rid of one of the spindles.

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The supply reel of the VHS-C cassette 
has a standard,&nbsp;though tiny, tape reel with a cog in its center.

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But the take-up reel is driven by a simple gear.

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In&nbsp;fact, that gear is the bottom of the take-up reel.

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This allowed the drive components of the transport&nbsp;
to be made smaller, which was good for making smaller cameras.

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And it meant the cassette could&nbsp;hold more tape.

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That might not be so obvious until you take one of these apart.

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The supply reel&nbsp;is actually slightly larger than the take-up reel.

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Notice the point where the two reels meet&nbsp;
is quite a ways to the right of the center line.

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Despite being different diameters though, the&nbsp;smaller 
take-up reel is able to hold on to the same amount of tape.

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That's because its inner diameter&nbsp;is much smaller 
thanks to ditching the standard cog and spindle arrangement.

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And if you're&nbsp;wondering why the supply reel doesn't use the same trick,

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well, that will become clear once we look&nbsp;closlier at the adapter.

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Like full-size cassettes, a locking mechanism is present to prevent the tape&nbsp;from unspooling when it's being transported.

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The spools are unlocked by a pin pressing up in the&nbsp;
bottom left corner of the cassette's underside.

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Though apparently the earliest cassettes didn't&nbsp;feature that.

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VHS-C cassettes also have a right protect tab.

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But unlike the full-size cassette's&nbsp;break-this-bit-of-plastic-off one and done scheme,

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it's usually a sliding plastic tab which can&nbsp;be moved back and forth.

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This made a lot of sense considering many people would hook their&nbsp;camcorder up to a VCR,

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dub whatever they recorded on vacation onto a full-size tape,

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and then erase&nbsp;the camcorder tape to use again on the next trip.

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However, it should be noted not all cassettes&nbsp;feature that.

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Some older ones have the same one and done, peel it off, you know the drill.

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But&nbsp;other than these relatively minor differences

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and a much, much flimsier protective cover 
over&nbsp;the tape which is extremely easy to break off,

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these are just VHS tapes.

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But tiny!

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And that gave&nbsp;them quite the compelling trick up their sleeves.

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The tiny little VCR in this tiny little camera 
is&nbsp;in fact recording onto these tiny little tapes

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in the exact same way as this ancient VCR.

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This is&nbsp;still VHS.

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And the VHS-C cassette was made ever so slightly thinner 
than a full-size cassette so that&nbsp;it could fit inside one of these.

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This, as you saw in the beginning, is a VHS-C adapter.

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And here's&nbsp;a very nostalgic sound for some of you:

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[plastic buzzy rattling]

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Simply plop the camcorder cassette into here, 
close the&nbsp;door, and it will, thanks to a double-A battery,

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automatically move these rollers up and out 
to&nbsp;pull some of the tape from the VHS-C cassette forward

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and into the position it would occupy in&nbsp;a full-size cassette.

196
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It even features a locking mechanism to keep the moving rollers in place.

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And it is now playable in any ordinary VCR.

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You could even record onto it if you wanted to.

199
00:15:49,618 --> 00:15:55,705
The&nbsp;adapter reveals why the supply reel still has the normal VHS cog design.

200
00:15:55,705 --> 00:16:00,607
Without a VHS-C cassette in&nbsp;here, this is just a hole.

201
00:16:00,607 --> 00:16:07,892
But with one in place, the full-size VCR can engage 
with the supply reel&nbsp;without ever knowing a difference.

202
00:16:07,892 --> 00:16:13,586
And to turn the take-up reel, 
the adapter uses its own cog to drive&nbsp;this small gear.

203
00:16:13,586 --> 00:16:18,466
That gear then engages with the take-up spool of the VHSC cassette.

204
00:16:18,466 --> 00:16:25,400
This thing&nbsp;truly turns these little cassettes into a big cassette and it just works!

205
00:16:25,400 --> 00:16:30,949
It even has a little&nbsp;feeler which engages 
with the write-protect slider of the VHS-C cassette.

206
00:16:30,949 --> 00:16:37,676
If you don't have it&nbsp;protected, the cassette presses on the feeler and the plastic square here stays flush with the&nbsp;cassette shell,

207
00:16:37,676 --> 00:16:40,924
signaling to a VCR that it can be recorded onto.

208
00:16:40,924 --> 00:16:47,845
But if I slide the tab over to&nbsp;the protected position, 
the feeler will extend into the void space which allows this to move&nbsp;inward,

209
00:16:47,845 --> 00:16:51,689
signaling to the VCR that the tape cannot be recorded to.

210
00:16:51,689 --> 00:16:59,398
This thing may just seem like&nbsp;a small party trick, 
but it's really the entire reason VHS-C exists in the first place.

211
00:16:59,398 --> 00:17:02,823
JVC didn't&nbsp;want to create a new standard.

212
00:17:02,823 --> 00:17:09,116
They just wanted to create a new form factor for the next generation&nbsp;of recording devices which they knew were coming,

213
00:17:09,200 --> 00:17:13,275
while retaining compatibility with existing&nbsp;hardware.

214
00:17:13,275 --> 00:17:19,196
In a lot of ways, you could call this an ancestor 
of the microSD adapters you're&nbsp;probably all familiar with.

215
00:17:19,196 --> 00:17:21,384
Though, personally, I think it's a lot cooler.

216
00:17:21,384 --> 00:17:28,384
It even turns the&nbsp;take-up reel so the tape gracefully retracts into the 
cassette shell as the roller guides return&nbsp;to their original position.

217
00:17:28,901 --> 00:17:35,926
And just so you know, while motorized versions of these 
were pretty&nbsp;common, there were also manually powered ones,&nbsp;too.

218
00:17:35,926 --> 00:17:39,660
If I find the one I have lying around, you'll&nbsp;see B-roll of that now,

219
00:17:39,660 --> 00:17:44,745
though, sadly, this one doesn't have the cool write-protect slider feeler&nbsp;tab thing.

220
00:17:44,745 --> 00:17:48,307
Sony knew that with the VideoMovie and VHS-C,

221
00:17:48,307 --> 00:17:57,085
JVC had not only one-upped the Betamovie but had 
completely obliterated its chances of ever making Betamax popular.

222
00:17:57,085 --> 00:18:04,512
The one limitation of&nbsp;VHS-C, its recording time, 
was solved by full-size VHS camcorders like this,

223
00:18:04,512 --> 00:18:08,018
which were themselves&nbsp;barely larger than the Betamovie.

224
00:18:08,018 --> 00:18:09,988
The writing on the wall was clear enough.

225
00:18:09,988 --> 00:18:13,658
So, for camcorders,&nbsp;Sony decided to pull a Sony

226
00:18:13,658 --> 00:18:17,330
and just start over with a new format called Video8.

227
00:18:19,471 --> 00:18:21,994
Well, okay, it&nbsp;wasn't just Sony.

228
00:18:21,994 --> 00:18:27,243
Video8 started development in 1982 and JVC was actually part of that.

229
00:18:27,243 --> 00:18:28,631
So was&nbsp;Kodak!

230
00:18:28,631 --> 00:18:36,387
But Sony was the first company to release a camcorder 
which used this new tape format and it&nbsp;was released in 1985.

231
00:18:36,387 --> 00:18:41,870
Video8 was in many ways a more properly miniaturized videotape format.

232
00:18:41,870 --> 00:18:46,326
The&nbsp;8 references the 8mm wide tape found in a Video8 cassette,

233
00:18:46,326 --> 00:18:52,193
and actually the format is more properly&nbsp;referred to simply as 8mm videotape.

234
00:18:52,193 --> 00:18:56,395
Video8 is technically a brand in much the same way LaserDisc is.

235
00:18:56,395 --> 00:19:02,001
And the compatibility mark for the format is just this eight in a box.

236
00:19:02,001 --> 00:19:03,874
Creative.

237
00:19:03,874 --> 00:19:11,443
Anyway,&nbsp;the narrower tape meant that the cassette could 
shave off a half centimeter in thickness compared&nbsp;to VHS-C.

238
00:19:11,443 --> 00:19:16,849
But it should be noted that length and widthwise the cassettes are a very similar size.

239
00:19:16,849 --> 00:19:24,693
In fact, VHS-C is slightly smaller in both width and height so really the main size difference&nbsp;was the thickness of the cassette

240
00:19:24,693 --> 00:19:30,689
which was only 5 mm less than VHS-C and so hardly relevant.

241
00:19:30,689 --> 00:19:34,419
For&nbsp;example, here's a Sony Handycam from 1995

242
00:19:34,419 --> 00:19:40,428
and you'll notice that it's pretty much 
the exact same&nbsp;size as the Panasonic Palmcorder.

243
00:19:40,428 --> 00:19:49,803
It is a little less tall thanks to a clever packaging trick&nbsp;of the format 
where the cassette actually ends up surrounding the video head drum slightly,

244
00:19:49,803 --> 00:19:54,537
but&nbsp;that trick requires a much more complicated eject mechanism.

245
00:19:54,537 --> 00:19:56,114
I mean, look at that.

246
00:19:56,290 --> 00:19:58,555
That's a bit&nbsp;much, isn't it?

247
00:19:58,555 --> 00:20:02,266
I don't mean to suggest all Video8 camcorders did this.

248
00:20:02,266 --> 00:20:05,618
Later models were able&nbsp;to simplify the loading and unloading process,

249
00:20:05,618 --> 00:20:12,707
but the point is the size difference in both the&nbsp;media
and the camcorders themselves is not that significant.

250
00:20:12,707 --> 00:20:17,548
So why did I just call Video8 more&nbsp;properly miniaturized?

251
00:20:17,548 --> 00:20:23,982
Well, since Video8 wasn't limited to the 
recording techniques of&nbsp;a nearly 10-year-old videotape format,

252
00:20:23,982 --> 00:20:31,476
it can record a full two hours of video onto one of these&nbsp;
cassettes and at its highest recording quality,

253
00:20:31,520 --> 00:20:35,681
which was about the same as standard play mode of&nbsp;VHS.

254
00:20:35,681 --> 00:20:42,707
And it, too, offers a slower recording speed 
to stretch recording time with a sacrifice in image&nbsp;quality,

255
00:20:42,707 --> 00:20:47,712
meaning just one of these could hold 4 hours of video.

256
00:20:47,712 --> 00:20:52,566
This literally is a properly&nbsp;shrunken videotape and not just

257
00:20:52,566 --> 00:20:55,436
"VHS, but in a smaller box."

258
00:20:55,436 --> 00:20:58,608
And that's where the size difference&nbsp;becomes relevant.

259
00:20:58,608 --> 00:21:10,816
These two Video8 cassettes will hold 4 hours of video at their highest quality,
whereas these two VHS-C cassettes will only hold a single hour of video at full quality.

260
00:21:10,816 --> 00:21:13,946
They can&nbsp;record 3 hours in SLP, of course,

261
00:21:13,946 --> 00:21:19,796
but Video8 could record 8 hours
in its long play mode on the&nbsp;same two cassettes.

262
00:21:19,796 --> 00:21:28,569
No matter how you slice it, the thickness of VHS-C combined with their shorter&nbsp;recording time means they're gonna take up more room in the camera bag.

263
00:21:28,569 --> 00:21:31,972
Video8 also had a few&nbsp;technical advantages.

264
00:21:31,972 --> 00:21:38,567
VHS camcorders almost always used
the linear audio track from the original&nbsp;VHS standard.

265
00:21:38,567 --> 00:21:41,011
This was, at best...

266
00:21:41,011 --> 00:21:45,800
fine, and in the slower recording modes, it sucked.

267
00:21:45,800 --> 00:21:50,380
Video8 stored&nbsp;frequency modulated audio alongside the video signal,

268
00:21:50,380 --> 00:21:55,327
giving it nearly perfect audio quality&nbsp;and thus a huge advantage.

269
00:21:55,327 --> 00:21:59,795
It even offered digital audio, though it was rarely implemented.

270
00:21:59,795 --> 00:22:07,243
Now, it&nbsp;should be noted that VHS Hi-Fi, which worked in a very similar way 
and had excellent fidelity even&nbsp;at its slowest recording speeds,

271
00:22:07,243 --> 00:22:10,610
was starting to become common by the '90s.

272
00:22:10,610 --> 00:22:16,581
But because of how VHS&nbsp;
cobbled that feature together using extra heads on the video drum,

273
00:22:16,581 --> 00:22:22,856
implementing it in compact&nbsp;camcorders 
was more technically difficult so it was pretty rare to see.

274
00:22:22,856 --> 00:22:30,869
And thus SLP recordings&nbsp;on VHS-C tapes 
would almost universally have potato-quality sound.

275
00:22:30,869 --> 00:22:35,333
So Video8 is clearly superior,&nbsp;right?

276
00:22:35,333 --> 00:22:38,921
Well, and here's the moral of this story:

277
00:22:38,921 --> 00:22:41,715
That depends on how your brain works.

278
00:22:41,715 --> 00:22:48,021
Put yourself&nbsp;in the shoes of someone 
shopping for a compact camcorder in, let's say, 1990.

279
00:22:48,021 --> 00:22:58,560
Beta is already&nbsp;the butt of jokes, and like most people with the money for a camcorder, you already have a VHS&nbsp;VCR at home permanently hooked up to your TV.

280
00:22:59,200 --> 00:23:04,395
If you go for a Video8 camcorder, then you'll&nbsp;
get yourself a remarkably small camera

281
00:23:04,395 --> 00:23:12,226
which can record two hours of video onto a single cassette&nbsp;
at its highest video quality and with excellent&nbsp;sound.

282
00:23:12,226 --> 00:23:17,704
But it's a weird cassette that only&nbsp;exists for your camcorder.

283
00:23:17,704 --> 00:23:24,293
This means when you get back from vacation, you're going to have&nbsp;to go through the clunky process of hooking up the camcorder to your TV

284
00:23:24,293 --> 00:23:29,108
and dealing with its tiny&nbsp;little buttons just to watch whatever you just recorded.

285
00:23:29,108 --> 00:23:31,640
There's no getting around that.

286
00:23:31,640 --> 00:23:33,981
Well, that's not completely fair.

287
00:23:33,981 --> 00:23:40,412
For one, it did come with this remote control to make&nbsp;
the process of watching your tapes slightly less annoying.

288
00:23:40,412 --> 00:23:45,770
And standalone VCRs for Video8 tapes did exist on the market.

289
00:23:45,770 --> 00:23:54,757
But the trouble was they never sold in meaningful numbers because&nbsp;nobody 
was going to buy one when they already had a perfectly good VHS VCR.

290
00:23:54,757 --> 00:24:01,463
In the context of the&nbsp;home, 
Video8 just doesn't offer any serious advantages over VHS.

291
00:24:01,463 --> 00:24:04,126
It is cool that the tapes&nbsp;are much smaller,

292
00:24:04,126 --> 00:24:09,040
but outside of really specific niches like in-flight entertainment systems,

293
00:24:09,040 --> 00:24:13,137
that&nbsp;just didn't matter all that much 
and Video8 was always going to be

294
00:24:13,137 --> 00:24:15,834
"that weird camcorder tape."

295
00:24:15,834 --> 00:24:19,893
You could make your life easier by hooking the camcorder up to your VCR

296
00:24:19,893 --> 00:24:25,805
and making a VHS copy of&nbsp;your Video8 tapes 
so you wouldn't have to get the camcorder out again.

297
00:24:25,805 --> 00:24:33,929
But that would be a second-generation copy with reduced image quality and, depending on your VCR, reduced sound quality,&nbsp;too.

298
00:24:33,929 --> 00:24:38,198
Not everybody's going to care about that, but it is something to note.

299
00:24:38,198 --> 00:24:45,754
If instead you chose&nbsp;VHS-C, well then you will be limited 
to a half hour of full quality recording per cassette.

300
00:24:45,754 --> 00:24:47,863
But&nbsp;when you're back from vacation,

301
00:24:47,863 --> 00:24:54,989
you just pop the tapes into the adapter which came with your&nbsp;camcorder and you can watch them immediately on your TV with no fuss at all.

302
00:24:54,989 --> 00:24:57,679
At worst, you'll&nbsp;have to rewind them.

303
00:24:57,679 --> 00:25:00,247
That was not a small selling point!

304
00:25:00,247 --> 00:25:04,499
VHS-C was still VHS and that mattered.

305
00:25:04,499 --> 00:25:09,745
There was already a huge ecosystem 
for that format which showed no signs of going away.

306
00:25:09,745 --> 00:25:16,265
And&nbsp;everyone you knew had a VCR which could play the tapes your camcorder made so long as you brought&nbsp;the adapter with you.

307
00:25:16,265 --> 00:25:21,388
Plus, you'd be watching the original tape with no generational quality&nbsp;loss.

308
00:25:21,388 --> 00:25:24,652
And remember, you're not actually limited to 30 minutes.

309
00:25:24,652 --> 00:25:29,928
SLP recording mode is always an&nbsp;option for situations where you need more time.

310
00:25:29,928 --> 00:25:34,917
It just means the video will look a little worse&nbsp;
and the audio will probably sound like this.

311
00:25:34,917 --> 00:25:39,733
[muffled, with a high-pitched background noise]
It turns colors when you put it in the refrigerator‽‽

312
00:25:39,733 --> 00:25:43,548
That's what I find so interesting about VHS-C.

313
00:25:43,548 --> 00:25:46,372
It&nbsp;was objectively a compromised product.

314
00:25:46,372 --> 00:25:54,395
Literally technology from the 1970s made compact purely&nbsp;
through getting rid of three quarters of the tape and calling it a day.

315
00:25:54,395 --> 00:26:02,181
Yet the very things that&nbsp;make it so compromised 
would go on to become a huge advantage in the niche that it filled.

316
00:26:02,181 --> 00:26:07,344
Choosing between Video8 and VHS-C basically boiled down to this:

317
00:26:07,344 --> 00:26:10,001
How are you planning to&nbsp;use your camcorder?

318
00:26:10,001 --> 00:26:11,710
Because here's the thing.

319
00:26:11,710 --> 00:26:19,072
For a lot of people, the 30 minute recording time&nbsp;
of VHS-C didn't feel like much of a limitation.

320
00:26:19,072 --> 00:26:24,067
Home video recordings are a whole different&nbsp;ballgame 
from recording TV or renting a movie.

321
00:26:24,067 --> 00:26:31,084
And the vast majority of home videos, 
even&nbsp;America's Funniest, are relatively short clips of stuff.

322
00:26:31,084 --> 00:26:33,030
I mean, this is still true to this day.

323
00:26:33,030 --> 00:26:38,691
How many of you are regularly recording 
videos on your phones that exceed a half hour?

324
00:26:38,691 --> 00:26:42,341
And back when&nbsp;you had to handhold a camera this bulky and heavy,

325
00:26:42,341 --> 00:26:46,673
millions of parents desperately wanted their&nbsp;
kid to hurry up and unwrap the presents already!

326
00:26:46,720 --> 00:26:48,362
Their arm's gettin' tired!

327
00:26:48,362 --> 00:26:51,317
Plus, while I'm barely&nbsp;old enough to know this,

328
00:26:51,317 --> 00:26:59,192
you'd struggle to get the battery to last through a half-hour 
of recording&nbsp;in practically any compact camcorder back in the day.

329
00:26:59,192 --> 00:27:04,949
I looked it up and the battery this Sony&nbsp;
camera came with could do 80 minutes at best.

330
00:27:04,949 --> 00:27:11,903
But if using its flip out LCD screen&nbsp;instead of the black and white viewfinder and recording clips rather than non-stop,

331
00:27:11,903 --> 00:27:14,824
two things most people were going to do,

332
00:27:14,824 --> 00:27:18,682
30 minutes of recording time was all Sony expected&nbsp;
you to get.

333
00:27:18,682 --> 00:27:23,686
So if you're going to need to swap the battery out after just a half-hour of recording,

334
00:27:23,686 --> 00:27:29,053
just what exactly is so problematic 
about needing to change the tape after a half-hour?

335
00:27:29,053 --> 00:27:33,531
With my sensibilities, Video8 would only be the obvious choice

336
00:27:33,531 --> 00:27:39,990
if you absolutely knew for sure 
that&nbsp;you'd be making continuous recordings longer than 30 minutes.

337
00:27:40,723 --> 00:27:41,903
Actually, strike that

338
00:27:41,903 --> 00:27:47,868
if you&nbsp;absolutely knew for sure 
that you'd be making continuous recordings longer than 90 minutes.

339
00:27:49,041 --> 00:27:50,371
Actually, strike that again,

340
00:27:50,371 --> 00:27:56,447
if you absolutely knew for sure 
that you'd *regularly* be making&nbsp;continuous recordings longer than 30 minutes

341
00:27:56,447 --> 00:28:01,516
AND were also entirely unwilling to sacrifice&nbsp;image or audio quality to do that.

342
00:28:03,159 --> 00:28:04,667
Actually, strike that again,

343
00:28:04,667 --> 00:28:10,086
if you absolutely knew for&nbsp;sure 
that you'd *regularly* be making recordings longer than 30 minutes

344
00:28:10,086 --> 00:28:14,844
which you *also* insisted&nbsp;must have the best audio quality you can get out of a...

345
00:28:14,844 --> 00:28:19,920
camcorder microphone AND where you had 
a&nbsp;big enough battery to actually accomplish that.

346
00:28:21,277 --> 00:28:22,814
That's the real kicker.

347
00:28:22,814 --> 00:28:26,956
The advantages of Video8 are clear and very real!

348
00:28:26,956 --> 00:28:32,257
But they're also mostly situational and aren't going to matter&nbsp;to everybody.

349
00:28:32,257 --> 00:28:38,288
And while VHS-C did have one clear disadvantage which was impossible to ignore,

350
00:28:38,288 --> 00:28:42,806
it was still the same VHS everybody already had.

351
00:28:42,806 --> 00:28:52,461
The fact that the tapes this camcorder made have&nbsp;been played in probably 
half a dozen VCRs over the years is both quite handy and impressive.

352
00:28:52,461 --> 00:28:56,306
And&nbsp;because of that, these two formats coexisted.

353
00:28:56,306 --> 00:28:59,457
We didn't end up with a second videotape format war.

354
00:28:59,457 --> 00:29:04,553
We just had two competing ideas for how camcorders should be.

355
00:29:04,553 --> 00:29:09,913
Folks who gravitated towards simplicity&nbsp;
and compatibility would tend to choose VHS-C.

356
00:29:09,913 --> 00:29:15,370
Pretty hard to beat 
"take tape from camera, put&nbsp;in adapter, watch on TV."

357
00:29:15,370 --> 00:29:22,970
For those who envisioned using the camera for longer recording sessions or&nbsp;who perhaps really didn't want to pack a half dozen tapes on their trip to Europe,

358
00:29:22,970 --> 00:29:24,628
there was Video8.

359
00:29:24,628 --> 00:29:26,892
There wasn't a right or wrong answer!

360
00:29:26,892 --> 00:29:29,349
There was just what made sense to you.

361
00:29:29,349 --> 00:29:32,843
And so sales&nbsp;between the two were always pretty comparable.

362
00:29:32,843 --> 00:29:40,182
As years passed, the 8mm format tended to see&nbsp;
more tech-forward users, which honestly makes a ton of sense.

363
00:29:40,182 --> 00:29:43,791
If you aren't expecting to&nbsp;play a camcorder's tapes in another device,

364
00:29:43,791 --> 00:29:49,153
it's easier to accept the format changing
 with&nbsp;each new camcorder you might purchase.

365
00:29:49,153 --> 00:29:50,879
And boy, did it change.

366
00:29:50,879 --> 00:29:55,703
Some of you are probably&nbsp;more familiar with the successor to Video8, Hi8.

367
00:29:55,703 --> 00:30:00,170
This revised format offered a resolution&nbsp;
bump by using a new tape formulation,

368
00:30:00,170 --> 00:30:09,347
which was impressive in itself, but also meant the quality&nbsp;
degradation problem when copying onto a standard VHS tape was practically solved.

369
00:30:09,347 --> 00:30:15,207
Hi8 would&nbsp;eventually go digital by sort of merging into the DV standard as Digital8.

370
00:30:15,207 --> 00:30:17,817
And then eventually&nbsp;we got miniDV camcorders.

371
00:30:17,817 --> 00:30:24,242
To the people who never cared for the ability to play the camcorder's&nbsp;tapes on a device which wasn't the camcorder,

372
00:30:24,242 --> 00:30:27,236
all of these changes never came with any&nbsp;downsides.

373
00:30:27,236 --> 00:30:34,784
And in the digital age, being able to offload raw data 
from the camcorder and onto&nbsp;your computer was pretty slick.

374
00:30:34,784 --> 00:30:41,928
But to all those out there who just wanted to watch the tapes using&nbsp;the VCR they've always had and will always use,

375
00:30:41,928 --> 00:30:45,060
VHS-C still had the upper hand.

376
00:30:45,060 --> 00:30:47,701
It just worked.

377
00:30:47,701 --> 00:30:51,966
And that meant it hung on for a lot longer than you might realize.

378
00:30:51,966 --> 00:31:01,254
This here is an S-VHS-C camcorder 
which I bought in 2006, basically the last gasp of VHS.

379
00:31:01,254 --> 00:31:03,196
Look, I was young and it was cheap.

380
00:31:03,196 --> 00:31:10,938
The S&nbsp;stands for super and it's the same basic idea as Hi8, but S-VHS never really got much traction.

381
00:31:10,938 --> 00:31:13,265
I should do a video on that someday.

382
00:31:13,265 --> 00:31:18,405
But anyway, the fact that this device 
was on sale well&nbsp;into the existence of YouTube

383
00:31:18,405 --> 00:31:22,762
shows that sometimes it's not what's technically best that&nbsp;matters.

384
00:31:22,762 --> 00:31:25,701
It's what fits in your brain the nicest.

385
00:31:25,701 --> 00:31:30,000
And the real trick is to figure that out for&nbsp;
yourself before the sales team does.

386
00:31:30,968 --> 00:31:33,645
♫ pragmatically smooth jazz ♫

387
00:31:34,560 --> 00:31:36,845
There's some airc... aircraft traffic.

388
00:31:36,845 --> 00:31:38,405
Airtraft&nbsp;craffic.

389
00:31:38,757 --> 00:31:39,761
[belches]

390
00:31:39,761 --> 00:31:44,675
...start over with a brand new format called Video8.

391
00:31:44,675 --> 00:31:46,050
I'm holding it&nbsp;backwards.

392
00:31:46,725 --> 00:31:49,871
All you... that was bad.

393
00:31:49,871 --> 00:31:51,380
I... this, this...

394
00:31:51,380 --> 00:31:52,490
Wow.

395
00:31:53,429 --> 00:31:57,802
But the point of VHS-C... oh, I had that&nbsp;facing down?

396
00:31:57,802 --> 00:31:59,058
Well, screw me.

397
00:31:59,058 --> 00:32:03,325
It was only ever going to appeal to those who were...

398
00:32:03,325 --> 00:32:04,056
farts.

399
00:32:04,056 --> 00:32:06,926
Just&nbsp;pop the tape inside here...

400
00:32:06,926 --> 00:32:08,064
and I [bleeped] that up.

401
00:32:10,000 --> 00:32:11,426
Yeah, we're not going to do that.

402
00:32:11,426 --> 00:32:13,038
That's not&nbsp;going to be demonstrated live.

403
00:32:13,948 --> 00:32:15,588
Did you really just die on me?

404
00:32:15,588 --> 00:32:16,982
Seriously?

405
00:32:16,982 --> 00:32:19,156
Ugh, gravy.

406
00:32:20,000 --> 00:32:30,761
[Music] [Applause] [Music] [Applause]
Other than that bit, the YouTube auto-captions have gotten TONS better. There's punctuation now! So I just assigned timings and proofread from what it did. Man, progress at YouTube? Astounding.

